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자료 필터
자료유형
발행연도
2001 ~ 2026
2001 2026
키워드
언어
전체 138건 중 71번부터 80번까지의 결과를 표시합니다.
2018
Article
Factors Affecting the Reshoring Decision for Sustainable Manufacturing Operations: Empirical Evidence from Korean Manufacturing Firms Operating in China
- 황용식 ;
- 최영균
- 2018-06
- 사회과학연구
- 동국대학교 사회과학연구원
Conference
WHEN WORDS SPEAK LOUDER THAN PICTURES: TEH EFFECTS OF PSYCHOLOGICAL DISTANCE AND PRODUCT PURCHASE FREQUENCY ON ADVERTISIGN PERSUASIVENESS
- 2018-04-21
- 대한민국
Article
Preannouncement messages: impetus for electronic word-of-mouth
- Zhang, Hao ;
- Choi, Yung Kyun
- 2018-01-02
- International Journal of Advertising
- ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
Article
Narrative Transportation and Paratextual Features of Social Media in Viral Advertising
- Seo, Yuri ;
- Li, Xiaozhu ;
- Choi, Yung Kyun ;
- Yoon, Sukki
- 2018-01-02
- Journal of Advertising
- ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
2017
Conference
The effects of eWOM volume and valence on product sales: an empirical examination of the movie industry
- 2017-11-03
- 대한민국
Article
Assertive Environmental Advertising and Reactance: Differences Between South Koreans and Americans
- Kim, Yeonshin ;
- Baek, Tae Hyun ;
- Yoon, Sukki ;
- Oh, Sangdo ;
- Choi, Yung Kyun
- 2017-10-02
- Journal of Advertising
- ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
Conference
Effective luxury brand advertising for social media: message arguments, social ties, and culture
- 2017-07-07
- 오스트리아
Article
E-WOM messaging on social media Social ties, temporal distance, and message concreteness
- Choi, Yung Kyun ;
- Seo, Yuri ;
- Yoon, Sukki
- 2017
- Internet Research
- EMERALD GROUP PUBLISHING LTD