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자료 필터
자료유형
발행연도
2001 ~ 2026
2001 2026
키워드
언어
전체 138건 중 1번부터 10번까지의 결과를 표시합니다.
2026
Article
Introduction to the Special Issue on sustainability in luxury and fashion brand advertising
- Kim, Kacy ;
- Gangadharbatla, Harsha ;
- Choi, Yung Kyun ;
- Yoon, Sukki
- 2026-07
- International Journal of Advertising
- TAYLOR & FRANCIS LTD
Article
Guilt and shame across cultures: feasibility appeals in environmental brand activism advertising
- Baek, Tae Hyun ;
- Choi, Yung Kyun ;
- Kim, Inhye ;
- Yoon, Sukki
- 2026-07
- International Journal of Advertising
- TAYLOR & FRANCIS LTD
2025
Article
When Personality Meets Platform: The Moderating Role of Human-Likeness in AI User Evaluations
- Lee, Sunnyoung ;
- Choi, Yung Kyun
- 2025-12
- International Journal of Human-Computer Interaction
- TAYLOR & FRANCIS INC
Conference
SENSE OF AGENCY AND EFFECTIVENESS IN AI CHATBOT ADVERTISEMENTS: PERSONALIZATION, GRAMMATICAL SUBJECTS, AND CONSUMER PRIVACY CONCERNS
- 2025-07-25
Conference
FROM ISOLATION TO INTERACTION: THE ROLE OF SOCIAL CAPITAL IN AI CHATBOT USAGE AND LONELINESS ALLEVIATION
- 2025-07-24
Conference
when AI talks like us: The moderating role of human-likeness in personality driven sentiment in AI generated reviews
- 2025-06-10
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