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자료 필터
자료유형
발행연도
2013 ~ 2026
2013 2026
키워드
언어
전체 129건 중 11번부터 20번까지의 결과를 표시합니다.
2026
Article
When dependence no longer prevents exit: How power abuse signals, moral emotions, and exit preparedness drive B2B relationship termination
- Shi, Yuchen ;
- Ha, Hong-Youl
- 2026-05
- Industrial Marketing Management
- Elsevier Inc.
Article
When alignment fails but cooperation persists: The paradox of executive-managerial misalignment in B2B partnerships
- Shi, Yuchen ;
- Ha, Hong-Youl
- 2026-04
- Industrial Marketing Management
- Elsevier Inc
Article
From Search to Experience: Dynamic Reweighting of Evaluative Criteria in Experience-Based Decisions
- Zhong, Zhen-Bang ;
- Ha, Hong-Youl
- 2026-02
- Behavioral Sciences
- MDPI
Article
Online shopper response to non-equivalent mixed promotions with time constraints
- Li, Yunzhe ;
- Ha, Hong-Youl
- 2026-02
- Journal of Research in Interactive Marketing
- Emerald Publishing
Article
Human and AI Reviews Coexist: How Hybrid Review Systems Enhance Trust and Decision Confidence in E-Commerce
- Li, Yunzhe ;
- Ha, Hong-Youl
- 2026-01
- Journal of Theoretical and Applied Electronic Commerce Research
- MDPI
2025
Article
The impact of mitigating brand hate and the likelihood of relationship termination intentions: the role of apologies
- Li, Yunzhe ;
- Ha, Hong-Youl
- 2025-12
- Journal of Research in Interactive Marketing
- EMERALD GROUP PUBLISHING LTD
Article
Descriptive Trajectories of How Service Innovation Shapes Customer Exit Intentions in Online Travel Agencies
- Xia, Yingxue ;
- Ha, Hong-Youl
- 2025-10
- Journal of Theoretical and Applied Electronic Commerce Research
- MDPI