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Navigating the digital media evolution in advertising

Authors
Choi, Yung KyunSong, Ji Hee
Issue Date
Jul-2024
Publisher
Taylor and Francis Ltd.
Citation
International Journal of Advertising, v.43, no.5, pp 775 - 776
Pages
2
Indexed
SSCI
SCOPUS
Journal Title
International Journal of Advertising
Volume
43
Number
5
Start Page
775
End Page
776
URI
https://scholarworks.dongguk.edu/handle/sw.dongguk/21981
DOI
10.1080/02650487.2024.2343204
ISSN
0265-0487
1759-3948
Abstract
[No abstract available]
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College of the Social Science (Department of Advertising and Public Relations)
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