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윤상혁
Yoon, Sang Hyeak
경영대학
경영정보학과
연구분야
- Artificial intelligence,
- Generative AI,
- Online Advertising,
- 생성형AI,
- 온라인 광고,
- 인공지능
자료 필터
자료유형
발행연도
2025 ~ 2026
2025 2026
키워드
언어
전체 21건 중 1번부터 10번까지의 결과를 표시합니다.
2026
Article
Evaluating user performance with RAG-based generative AI: A scenario-based experiment on AI-assisted information retrieval
- Sagynbayeva, Aktilek ;
- Pyo, Ajin ;
- Yoon, Sang-Hyeak ;
- Yang, Sung-Byung
- 2026-07
- Computers in Human Behavior
- Elsevier Ltd
Article
Designing educational chatbots in resource-constrained environments: A design science approach
- Lee, Sun-Hyoung ;
- Roh, Taewoo ;
- Kim, Eunchan ;
- Yoon, Sang-Hyeak
- 2026-06
- Technovation
- Elsevier Ltd
Article
When hybrid work sparks creativity: the mediating role of engagement and the moderating role of symmetrical internal communication
- Kim, Minseok ;
- Kim, Taehyung ;
- Yoon, Sang-Hyeak
- 2026-05
- International Journal of Organization Theory and Behavior
- EMERALD GROUP PUBLISHING LTD
Article
Unravelling the key topics of Hallyu: a cultural branding perspective from South Korea
- Roh, Taewoo ;
- Kim, Sumi ;
- Kim, Taehyung ;
- Yoon, Sang-Hyeak
- 2026-05
- Asia Pacific Business Review
- Taylor & Francis
Article
Evolving dynamics of resistance and adoption in digital finance: A user review analysis of FinTech and traditional banking applications
- Lee, Sunnyoung ;
- Yoon, Sang-Hyeak
- 2026-05
- Electronic Markets
- SPRINGER HEIDELBERG
2025
Article
청소년 게임 이용 행동 발달 궤적의 시계열 클러스터링 유형화와 자기결정이론 기반 심리 요인 분석
- 이순형 ;
- 윤상혁
- 2025-11
- Information Systems Review
- 한국경영정보학회
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