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PPL간접광고 효과에 관한 연구
- Authors
- 김효규
- Issue Date
- 30-Nov-2012
- Place
- 대한민국
- Conference Name
- 한국광고홍보학회 2012 가을철정기학술대회
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Related Researcher
- Kim, Hyo Gyoo
- College of the Social Science (Department of Advertising and Public Relations)