ScholarWorks@Dongguk University: Journal : Marketing Letters

Marketing Letters

Journal Title

Marketing Letters

ISSN

E 1573-059X | P 0923-0645

Publisher

Kluwer Academic Publishers

Listed on(Coverage)

JCR	2003-2023
SJR	1999-2020;2022-2023
CiteScore	2011-2023
CC	2016-2024
SSCI	2010-2024
SCOPUS	2017-2024

Active

Active
based on the information
- SCOPUS:2024-10

Country

NETHERLANDS

Article List

1 - 2 out of 2 results.

SSCISCOPUS

Anthropomorphizing makes material goods as happiness-inducing as experiences

Lee, Jacob C.; Kim, Sara; Wang, Phyllis Xue

ArticleIssue Date2022CitationMarketing Letters, v.33, no.1, pp 61 - 73PublisherKluwer Academic Publishers

SSCISCOPUS

Aesthetic responses to prototypicality and uniqueness of product design

Stanton, Steven J.; Townsend, Janell D.; Kang, Wooseong

ArticleIssue Date2016CitationMARKETING LETTERS, v.27, no.2, pp 235 - 246PublisherSPRINGER

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