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모바일광고 효과의 표준 측정지표 적용에 관한 탐색적 연구
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 김봉현 | - |
| dc.date.accessioned | 2024-10-30T14:23:31Z | - |
| dc.date.available | 2024-10-30T14:23:31Z | - |
| dc.date.issued | 2013-04-05 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/49358 | - |
| dc.language | 한국어 | - |
| dc.language.iso | KOR | - |
| dc.title | 모바일광고 효과의 표준 측정지표 적용에 관한 탐색적 연구 | - |
| dc.type | Conference | - |
| dc.citation.startPage | 12 | - |
| dc.citation.endPage | 14 | - |
| dc.citation.conferenceName | 2013 한국광고학회 춘계광고학술세미나 | - |
| dc.citation.conferencePlace | 대한민국 | - |
| dc.citation.conferencePlace | 서강대학교 | - |
| dc.citation.conferenceDate | 2013-04-05 | - |
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Related Researcher
- Kim, Bong Hyun
- College of the Social Science (Department of Advertising and Public Relations)