통합적 마케팅 커뮤니케이션(IMC) 성공사례: 하나SK카드

유창조

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통합적 마케팅 커뮤니케이션(IMC) 성공사례: 하나SK카드

Authors: 유창조

Issue Date: 20-Aug-2013

URI: https://scholarworks.dongguk.edu/handle/sw.dongguk/49282

Place: 대한민국
하이원리조트

Conference Date: 2013-08-19 ~ 2013-08-21

Conference Name: 2013 하계통합학술대회

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Appears in Collections: Dongguk Business School > Department of Business Administration > 2. Conference Papers

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