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Drafting a Strategy for Smartphone Advertising: The Influence of Motivations for Smartphone Applicat
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 최영균 | - |
| dc.date.accessioned | 2024-10-30T13:02:59Z | - |
| dc.date.available | 2024-10-30T13:02:59Z | - |
| dc.date.issued | 2013-06-04 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/48001 | - |
| dc.title | Drafting a Strategy for Smartphone Advertising: The Influence of Motivations for Smartphone Applicat | - |
| dc.type | Conference | - |
| dc.citation.startPage | 130 | - |
| dc.citation.endPage | 130 | - |
| dc.citation.conferenceName | 2013 유럽 마케팅 컨퍼런스 (EMAC 2013) | - |
| dc.citation.conferencePlace | 터키 | - |
| dc.citation.conferencePlace | 이스탄불 공과대학 | - |
| dc.citation.conferenceDate | 2013-06-03 ~ 2013-06-07 | - |
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Related Researcher
- Choi, Yung Kyun
- College of the Social Science (Department of Advertising and Public Relations)