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조절초점이 심적시뮬레이션 효과에 미치는 영향과 인지적 메커니즘에 관한 연구
- Authors
- 여준상
- Issue Date
- 8-Apr-2011
- Place
- 대한민국
- Conference Name
- 한국광고학회 2011 춘계광고학술세미나
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Related Researcher
- Yeo, Jun Sang
- Dongguk Business School (Department of Business Administration)