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하위범주유형이 제품평가에 미치는 영향에 관한 연구
- Authors
- 여준상
- Issue Date
- 26-Nov-2010
- Place
- 대한민국
- Conference Date
- 2010-11-26
- Conference Name
- 2010 한국소비자광고심리학회 추계학술대회
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Related Researcher
- Yeo, Jun Sang
- Dongguk Business School (Department of Business Administration)