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광고매체의 평가가 광고에 미치는 영향: 국내 주요 신문을 중심으로
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 김효규 | - |
| dc.date.accessioned | 2024-10-30T07:42:19Z | - |
| dc.date.available | 2024-10-30T07:42:19Z | - |
| dc.date.issued | 2010-11-26 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/43302 | - |
| dc.title | 광고매체의 평가가 광고에 미치는 영향: 국내 주요 신문을 중심으로 | - |
| dc.type | Conference | - |
| dc.citation.startPage | 423 | - |
| dc.citation.endPage | 429 | - |
| dc.citation.conferenceName | 한국광고홍보학회 | - |
| dc.citation.conferencePlace | 대한민국 | - |
| dc.citation.conferencePlace | 해비치 | - |
| dc.citation.conferenceDate | 2010-11-26 ~ 2010-11-27 | - |
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Related Researcher
- Kim, Hyo Gyoo
- College of the Social Science (Department of Advertising and Public Relations)