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프로그램이 유발한 정서가 양방향 광고에 대한 성가심과 상호작용에 미치는 영향
- Authors
- 정용국
- Issue Date
- 3-Apr-2009
- Place
- 대한민국
광고문화회관
- Conference Date
- 2009-04-03
- Conference Name
- 춘계광고학술심포지엄
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Related Researcher
- Chung, Yong Kuk
- College of the Social Science (Department of Social Communication)