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금융기관에서 CRM성과와 CRM 시스템 사용자만족에 영향을 미치는 요인에 관한 심층분석: 시중은행의 CRM활동을 중심으로
- Authors
- 전승우
- Issue Date
- 4-Apr-2008
- Place
- 대한민국
한국광고문화회관
- Conference Date
- 2008-04-04
- Conference Name
- 춘계광고학술심포지움
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Related Researcher
- Chun, Seung Woo
- Dongguk Business School (Department of Business Administration)