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유명인 광고효과의 동서양 비교연구
- Authors
- 전승우
- Issue Date
- 20-Aug-2008
- Place
- 대한민국
제주국제컨벤션센터
- Conference Date
- 2008-08-18 ~ 2008-12-20
- Conference Name
- 제10회 경영관련학회 통합학술대회
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Related Researcher
- Chun, Seung Woo
- Dongguk Business School (Department of Business Administration)