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후발브랜드의 광고프레이밍에 대한 소비자의 태도
- Authors
- 전승우
- Issue Date
- 28-Nov-2008
- Place
- 대한민국
- Conference Date
- 2008-11-28
- Conference Name
- 한국 소비자및 광고심리학회 추계학술대회 및 대외 심포지엄
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Related Researcher
- Chun, Seung Woo
- Dongguk Business School (Department of Business Administration)