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광고상기와 광고태도가 제품구매과정에 미치는 상대적 영향 : 제품지명도의 차이를 중심으로

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dc.contributor.author조형오-
dc.date.accessioned2024-10-30T05:02:07Z-
dc.date.available2024-10-30T05:02:07Z-
dc.date.issued1996-09-21-
dc.identifier.urihttps://scholarworks.dongguk.edu/handle/sw.dongguk/40919-
dc.title광고상기와 광고태도가 제품구매과정에 미치는 상대적 영향 : 제품지명도의 차이를 중심으로-
dc.typeConference-
dc.citation.conferenceName1996 한국소비자학회 추계 학술 발표회-
dc.citation.conferencePlace대한민국-
dc.citation.conferencePlace서울-
dc.citation.conferenceDate1996-09-21-
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College of the Social Science (Department of Advertising and Public Relations)
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