암시적기억테스트를 통한 비인식적 노출로 인한 광고효과 측정에 관한 연구

유창조

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암시적기억테스트를 통한 비인식적 노출로 인한 광고효과 측정에 관한 연구

Authors: 유창조

Issue Date: 31-May-1997

URI: https://scholarworks.dongguk.edu/handle/sw.dongguk/40067

Place: 대한민국
프레지던트호텔

Conference Date: 1997-05-31

Conference Name: 한국광고학회 특별연구세미나

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Appears in Collections: Dongguk Business School > Department of Business Administration > 2. Conference Papers

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