서비스 구매행위의도에 영향을 미치는 요인:합리적 행동이론에서 주관적 규범의 확장

유창조

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서비스 구매행위의도에 영향을 미치는 요인:합리적 행동이론에서 주관적 규범의 확장

Authors: 유창조

Issue Date: 13-May-2006

URI: https://scholarworks.dongguk.edu/handle/sw.dongguk/28713

Place: 대한민국
건국대학교

Conference Date: 2006-05-13

Conference Name: 2006년 한국소비자학회 정기총회 및 춘계학술대회

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Appears in Collections: Dongguk Business School > Department of Business Administration > 2. Conference Papers

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