문화마케팅이 기업이미지에 미치는 영향에 관한 연구

권익현

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문화마케팅이 기업이미지에 미치는 영향에 관한 연구

Authors: 권익현

Issue Date: 17-Nov-2007

URI: https://scholarworks.dongguk.edu/handle/sw.dongguk/27798

Place: 대한민국
전남대학교 경영대학

Conference Date: 2007-11-17

Conference Name: 2007년 한국소비문화학회 추계학술발표대회

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Appears in Collections: ETC > 2. Conference Papers

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