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PROMOTING BEAUTY PRODUCTS IN SOCIAL MEDIA: EFFECTS OF ENDORSER CHARACTERISTICS AND SOCIAL DISTANCE
- Authors
- 최영균
- Issue Date
- 5-Nov-2021
- Place
- 대한민국
- Conference Name
- 2021 Global fashion management conference
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Related Researcher
- Choi, Yung Kyun
- College of the Social Science (Department of Advertising and Public Relations)