디아스포라 문학과 K-푸드 : Crying in H Mart와 영미권 독자 반응 분석을 중심으로

초록

This study conducts a detailed analysis of how K-food is portrayed in the recent diaspora literature Crying in H Mart, which has garnered significant attention in the Anglo-American book market. Food serves as a cultural element that defines a nation's identity, and the cultural significance represented by food culture is steadily gaining prominence. Moreover, due to the global popularity of the K-food trend, diaspora literature that showcases the cultural characteristics of both cultures can act as a conduit for introducing K-food, thereby contributing to the globalization of K-food. The results of the textual analysis reveal that K-food is depicted in great detail and in a positive light, with a focus on its taste, texture, and eating methods, piquing the taste buds and curiosity of overseas readers. Furthermore, by constructing a corpus comprising a substantial volume of overseas reader reviews and employing text mining, this study examines both the quantitative and qualitative aspects of how overseas readers’ perceptions evolve after experiencing K-food and K-culture through the book. The analysis results indicate that overseas readers frequently express heightened interest in K-food and a newfound understanding of the unique characteristics of Korean food culture, including its role in fostering relationships, facilitating emotional expression, and providing comfort. Lastly, this study explores the application of digital humanities by utilizing big data analysis tools in the analysis of humanities content.

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