AI 스마트 챗봇 기반 공공시설 예약 서비스의 사용자 경험 디자인 연구

A Study on the User Experience Design of AI Smart Chatbot-Based Public Facility Reservation Service

초록

This study aims to address citizen inconvenience arising from the structural complexity of public sports facility reservation experience, perceived fairness issues, and the absence of continuous improvement initiatives. The spatial scope includes all public sports facilities operated by the Goyang Urban Management Corporation, while the temporal scope focuses on the Goyang Guardians Living Lab activities conducted in July 2024, during which consultations, stakeholder meetings, and resident surveys were carried out. The research centers on identifying challenges faced by middle-aged and older adults aged 50 to 80, who constitute the primary user group of these facilities. To systematically capture user needs, the study adopted a citizen-participatory Living Lab methodology involving in-depth interviews, surveys, and focus group interviews (FGI). The analysis revealed key issues, including limited digital accessibility among older users, inefficiencies in in-person civil complaint processes, fragmented and UX-deficient reservation systems, and difficulties in finding accurate information. To address these challenges, the study designed core AI-based smart chatbot functions—such as voice-recognition support—and corresponding user interface (UI) components. A prototype was produced and tested in real usage environments to evaluate usability and user acceptance. Based on the findings, system enhancement strategies were proposed. Ultimately, the study aims to improve user convenience and satisfaction through the integration of an AI smart chatbot, while reducing administrative workload and supporting more efficient facility management.

키워드

Public Sports FacilitiesReservation ExperienceAI Smart Chatbot공공체육시설예약 경험AI 스마트 챗봇
제목
AI 스마트 챗봇 기반 공공시설 예약 서비스의 사용자 경험 디자인 연구
제목 (타언어)
A Study on the User Experience Design of AI Smart Chatbot-Based Public Facility Reservation Service
저자
지근욱김민수
DOI
10.18852/bdak.2025.23.5.93
발행일
2025-12
유형
Y
저널명
브랜드디자인학연구
23
5
페이지
93 ~ 102