기술 발전이 유통기업의 무인화 전략에 미치는 영향: 무인 편의점을 중심으로

초록

This study looks at how new tech in the Fourth Industrial Revolution helped unmanned convenience stores grow in the retail world. It focuses on how tech-driven changes (technology push) came before customer demand and shaped how stores work and serve people. The study uses a simple method: reading past papers and comparing top Korean brands—CU, GS25, Emart24, and 7-Eleven. It uses ideas like the S-Curve model to explain how stores adopt and use new tech. Key tools such as AI, IoT, self-checkout systems, and cloud-based tools helped stores run better and made shopping easier. These upgrades made unmanned stores more competitive. People who are used to tech, like the MZ group and single-person homes, were quick to accept the changes. The study also finds that mixed-use models (partly staffed, partly unmanned), custom product plans, and smart stock control are key for long-term success. Unmanned stores are no longer just about saving labor costs—they are now a smart business choice. This paper gives ideas on how retail firms can use tech in a smart way. It helps us better understand how stores change in the digital age and gives tips for future plans.

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