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과거시제의 시간적거리가 광고태도에 미치는영향-노스탤지어경향과 해석수준의 조절된매개효과
- Authors
- 여준상
- Issue Date
- 17-Nov-2017
- Place
- 대한민국
- Conference Name
- 2017서비스마케팅학회 추계학술대회
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Related Researcher
- Yeo, Jun Sang
- Dongguk Business School (Department of Business Administration)