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You may lie when you wear Prada: the effects of brand logo presence on implicit-explicit attitudes congruency
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 최영균 | - |
| dc.date.accessioned | 2024-10-30T17:04:23Z | - |
| dc.date.available | 2024-10-30T17:04:23Z | - |
| dc.date.issued | 2015-06-26 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/51782 | - |
| dc.title | You may lie when you wear Prada: the effects of brand logo presence on implicit-explicit attitudes congruency | - |
| dc.type | Conference | - |
| dc.citation.startPage | 46 | - |
| dc.citation.endPage | 46 | - |
| dc.citation.conferenceName | 2015 GFMC | - |
| dc.citation.conferencePlace | 이탈리아 | - |
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Related Researcher
- Choi, Yung Kyun
- College of the Social Science (Department of Advertising and Public Relations)