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스마트폰 중독예방 공익광고에서 메시지 프레이밍, 조절초점, 자기효능감이 중독 예방행동의도에 미치는 영향
- Authors
- 최유진
- Issue Date
- 15-May-2015
- Place
- 대한민국
- Conference Name
- 한국광고홍보학회 봄철 정기학술대회
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Related Researcher
- Choi, You Jin
- College of the Social Science (Department of Advertising and Public Relations)