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기업 PR 효과의 효율적인 측정 방안
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 이철한 | - |
| dc.date.accessioned | 2024-10-30T12:03:35Z | - |
| dc.date.available | 2024-10-30T12:03:35Z | - |
| dc.date.issued | 2012-11-30 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/47326 | - |
| dc.title | 기업 PR 효과의 효율적인 측정 방안 | - |
| dc.type | Conference | - |
| dc.citation.startPage | 25 | - |
| dc.citation.endPage | 33 | - |
| dc.citation.conferenceName | 한국광고홍보학회 2012 가을철 정기학술대회 | - |
| dc.citation.conferencePlace | 대한민국 | - |
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Related Researcher
- Lee, Cheol Han
- College of the Social Science (Department of Advertising and Public Relations)