광고에 대한 평가요인의 효과에 관한 연구

유창조

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광고에 대한 평가요인의 효과에 관한 연구

Authors: 유창조

Issue Date: 18-Jun-1999

URI: https://scholarworks.dongguk.edu/handle/sw.dongguk/37975

Place: 대한민국
서울

Conference Date: 1999-06-18

Conference Name: 한국소비자학회 학술대회

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Appears in Collections: Dongguk Business School > Department of Business Administration > 2. Conference Papers

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