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디지털 쌍방향 방송서비스 환경에서의 제품삽입 및 간접광고의 운용방안에 관한 연구
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 김봉현 | - |
| dc.date.accessioned | 2024-10-30T01:41:13Z | - |
| dc.date.available | 2024-10-30T01:41:13Z | - |
| dc.date.issued | 2004-10-09 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/32989 | - |
| dc.title | 디지털 쌍방향 방송서비스 환경에서의 제품삽입 및 간접광고의 운용방안에 관한 연구 | - |
| dc.type | Conference | - |
| dc.citation.conferenceName | 한국광고학회 연차학술대회 | - |
| dc.citation.conferencePlace | 대한민국 | - |
| dc.citation.conferencePlace | 동국대학교 학술문화관 | - |
| dc.citation.conferenceDate | 2004-10-09 | - |
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Related Researcher
- Kim, Bong Hyun
- College of the Social Science (Department of Advertising and Public Relations)