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소매상의 제한된 합리성이 반품가 결정에 미치는 영향에 대한 분석적 연구
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 이정민 | - |
| dc.contributor.author | 서용원 | - |
| dc.contributor.author | 박찬규 | - |
| dc.date.accessioned | 2024-08-08T01:31:58Z | - |
| dc.date.available | 2024-08-08T01:31:58Z | - |
| dc.date.issued | 2013-09 | - |
| dc.identifier.issn | 1225-1119 | - |
| dc.identifier.issn | 2733-4759 | - |
| dc.identifier.uri | https://scholarworks.dongguk.edu/handle/sw.dongguk/15620 | - |
| dc.description.abstract | The purpose of this paper is to analyze supplier's optimal decision of the buyback price facing irrational retailers. It has been known that retailers show irrational ordering behaviors, such as pull-to-center effect. We model the retailer's pull-to-center behavior and derive the supplier's optimal buyback price considering the retailer's bounded rationality. The result shows that the supplier's profit can be significantly improved exploiting the retailer's irrationality in the ordering behavior. | - |
| dc.format.extent | 15 | - |
| dc.language | 한국어 | - |
| dc.language.iso | KOR | - |
| dc.publisher | 한국경영과학회 | - |
| dc.title | 소매상의 제한된 합리성이 반품가 결정에 미치는 영향에 대한 분석적 연구 | - |
| dc.title.alternative | Analytical Effect of Retailers Pull-to-center Behavior on Determining Optimal Buyback Price | - |
| dc.type | Article | - |
| dc.publisher.location | 대한민국 | - |
| dc.identifier.doi | 10.7737/JKORMS.2013.38.3.087 | - |
| dc.identifier.bibliographicCitation | 한국경영과학회지, v.38, no.3, pp 87 - 101 | - |
| dc.citation.title | 한국경영과학회지 | - |
| dc.citation.volume | 38 | - |
| dc.citation.number | 3 | - |
| dc.citation.startPage | 87 | - |
| dc.citation.endPage | 101 | - |
| dc.identifier.kciid | ART001806853 | - |
| dc.description.isOpenAccess | Y | - |
| dc.description.journalRegisteredClass | kci | - |
| dc.subject.keywordAuthor | Newsvendor Model | - |
| dc.subject.keywordAuthor | Buyback Contract | - |
| dc.subject.keywordAuthor | Bounded Rationality | - |
| dc.subject.keywordAuthor | Ordering Behavior | - |
| dc.subject.keywordAuthor | Pull-to-Center Effect | - |
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Related Researcher
- Park, Chan Kyoo
- Dongguk Business School (Department of Business Administration)