Indirect, So It is Persuasive, But Not for me: The Role of Metaphoric Thinking Tendency

여준상

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Indirect, So It is Persuasive, But Not for me: The Role of Metaphoric Thinking Tendency

Authors: 여준상

Issue Date: 21-Apr-2018

URI: https://scholarworks.dongguk.edu/handle/sw.dongguk/14646

Place: 태국
Royal orchid sheraton hotel

Conference Date: 2018-04-20 ~ 2018-04-22

Conference Name: 2018 4th International conference of asian marketing associations

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Appears in Collections: Dongguk Business School > Department of Business Administration > 2. Conference Papers

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