ScholarWorks@Dongguk University

Browsing by Li, YunzheAuthor

All A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
전체 가 나 다 라 마 바 사 아 자 차 카 타 파 하

Showing results 1 to 3 of 3

SSCISCOPUS
Human and AI Reviews Coexist: How Hybrid Review Systems Enhance Trust and Decision Confidence in E-Commerceopen access

Li, Yunzhe; Ha, Hong-Youl

ArticleIssue Date2026CitationJournal of Theoretical and Applied Electronic Commerce Research, v.21, no.1, pp 1 - 22PublisherMDPI
SSCISCOPUS
Online shopper response to non-equivalent mixed promotions with time constraintsopen access

Li, Yunzhe; Ha, Hong-Youl

ArticleIssue Date2026CitationJournal of Research in Interactive Marketing, v.20, no.2, pp 250 - 266PublisherEmerald Publishing
SSCISCOPUS
The impact of mitigating brand hate and the likelihood of relationship termination intentions: the role of apologiesopen access

Li, Yunzhe; Ha, Hong-Youl

ArticleIssue Date2025CitationJournal of Research in Interactive Marketing, pp 1 - 18PublisherEMERALD GROUP PUBLISHING LTD
1
CONTACT US

RSS_1.0 RSS_2.0 ATOM_1.0

30, Pildong-ro 1-gil, Jung-gu, Seoul, 04620, Republic of Korea+82-2-2260-3114

Copyright(c) 2023 DONGGUK UNIVERSITY. ALL RIGHTS RESERVED.

Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.

BROWSE

한국어