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Navigating impressions: the impact of luxury social media posts

Lee, Jin Suk; Cho, Hyun Young

ArticleIssue Date2025CitationJournal of Fashion Marketing and Management, v.29, no.1, pp 164 - 179PublisherEmerald Publishing Limited
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South Korean consumers’ double standards for luxury consumption: The role of extrinsic incentive bias

Lee, Jin Suk; Cho, Hyun Young

ArticleIssue Date2025CitationSocial Behavior and Personality, v.53, no.4, pp 1 - 8PublisherScientific Journal Publishers
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The Paradox of Smoking & Perceived Stress: Do Graphic Health Warnings Influence Smokers under High Stress in Adverse Ways?

Cho, Hyun Young; Chun, Seungwoo; Choi, Youjin

ArticleIssue Date2020CitationHEALTH COMMUNICATION, v.35, no.11, pp 1368 - 1375PublisherROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
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What makes products look premium? The impact of product convenience on premiumness perceptionopen access

Cho, Hyun Young; Lee, Sue Hyun; Saini, Ritesh

ArticleIssue Date2022CitationPsychology & Marketing, v.39, no.5, pp 875 - 891PublisherJohn Wiley & Sons Inc.
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